Virgin Games

VOD & Cinema

Virgin Games created a ‘signature live casino’ game experience for players direct on their smartphones meaning they don’t have to go to a casino to experience the thrills. So I created a campaign which used Vlad - the goofy modern day vampire who lives with his oblivious housemates - to communicate how much casino inspired fun he can have by staying right at home.

He also continued as the 500-year old face for Virgin Games’ responsible gambling adverts which is handy if you’ve been gambling for over half a century and may have staked a few bad bets.

Team credit: Matt Lloyd & Graham Ensor

Director: Richard Hunter